1587 Sneakers Shark Tank

Asian American Footwear

1587 Sneakers Shark Tank

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In the competitive world of sneakers, 1587 Sneakers stands out by intertwining fashion with cultural significance. Founded by Sam Hyun and Adam King, this Boston-based brand aims to celebrate Asian American heritage through meticulously crafted footwear. Their journey, including a notable appearance on Shark Tank Season 16, showcases their commitment to representation and quality.

Origins

The name “1587” commemorates the year the first Asian immigrant arrived in America, symbolizing the brand’s dedication to honoring Asian American history. Co-founders Hyun, a social activist, and King, a seasoned footwear professional with experience at Adidas and Reebok, combined their expertise to address the underrepresentation of Asian Americans in the sneaker industry. Their mission is to empower individuals to embrace their heritage and express themselves authentically through fashion.

1587 Sneakers Shark Tank

Summary

1587 Sneakers is a brand that aims to celebrate Asian American heritage through culturally inspired footwear. Entrepreneurs Sam Hyun and Adam King sought $100,000 for 15.87% equity.

Sam and Adam did not secure a deal with the sharks.

After its appearance on Shark Tank, 1587 Sneakers saw growth in its online community. Additionally, the company introduced the Yellow Thread Sneaker series in response to customer demand.

Shark Summary

Lori Greiner
No offer
Barbara Corcoran
No offer
Kevin O’Leary
No offer
Mark Cuban
No offer
Rasahun Williams
No offer

1587 Sneakers Shark Tank Experience

1587 Sneakers Shark Tank Pitch

In October 2024, Hyun and King presented 1587 Sneakers on Shark Tank, seeking $100,000 for 15.87% equity. They highlighted their transition from Italian to Asian manufacturing to reduce costs and expand operations. Despite their compelling pitch, the Sharks declined to invest, citing concerns about the company’s valuation and the highly competitive sneaker market.

Pitch Summary

Season and Episode
Season 16, Episode 1
Air Date
October 18, 2024
Entrepreneurs
Sam Hyun and Adam King
Product
1587 Sneakers is a brand that aims to celebrate Asian American heritage through culturally inspired footwear.
Investment Sought
$100,000
Equity Offered
15.87%
Valuation
$630,000
Initial Sales
2024 Sales (Projected): $500,000. Initial Sales (First 10 months): $240,000. Retail Price: $175. Manufacturing Price: $50.
Retail Plans
1587 Sneakers plans scale operations and possibly expand into retail. They also plan on moving operations from Italy to Asia to cut cost.
Final Deal
No deal

*After the filming of a Shark Tank episode, investments are subject to thorough audits and evaluations. During this time period, the terms of the investment can be altered or canceled by either party. As a result, the deals presented on the show may not always come to fruition for various reasons. This site does not guarantee the accuracy of any final investment figures.

Product Line and Design Philosophy

1587 Sneakers offers a range of products that blend premium materials with cultural narratives: 

  • AP87s and Morro Bay Golden Panda: High-end sneakers made from Italian full-grain leather and natural rubber, retailing at $288. 
  • Yellow Thread Series: Introduced in September 2024, these sneakers are produced in Asia, maintaining quality while retailing at a lower price point of $188. 
  • Heritage Slides: Casual footwear celebrating Asian American culture, priced at $95. 

 

Each product features design elements inspired by Asian heritage, such as traditional patterns and meaningful messages like “Leave your shoes at the door.”

1587 Sneakers Shark Tank

Business Growth and Community Engagement

Post-Shark Tank, 1587 Sneakers experienced significant growth: 

  • Sales Surge: Following their TV appearance, the company reported a substantial increase in sales, nearly reaching $1 million by the end of 2024.  
  • Community Recognition: In September 2024, they received the Community Partnership Appreciation Award from the Asian Corporate & Entrepreneur Leaders.  
  • Product Expansion: They launched the FAHM Bayan Box Shirt in October 2024 to celebrate Filipino American History Month, showcasing their commitment to broader cultural representation.
1587 Sneakers Shark Tank

Final Thoughts

1587 Sneakers exemplifies how fashion can serve as a platform for cultural expression and representation. Through their dedication to quality and heritage, Hyun and King have created a brand that resonates with a diverse audience, fostering a sense of pride and identity within the Asian American community and beyond.

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FAQs

What is 1587 Sneakers?

1587 Sneakers is a footwear brand founded by Sam Hyun and Adam King, aiming to celebrate Asian American heritage through high-quality, culturally inspired sneakers.

When did 1587 Sneakers appear on Shark Tank?

They appeared on Season 16, Episode 1, which aired on October 18, 2024.

Did 1587 Sneakers secure a deal on Shark Tank?

No, despite a compelling pitch, they did not receive an investment from the Sharks.

What happened after 1587 Sneakers’ Shark Tank appearance?

Post-show, their sales surged, with a pair sold every five minutes, and they nearly reached $1 million in sales by the end of 2024.

Where can I purchase 1587 Sneakers?

Their products are available directly through their website: 1587sneakers.com.