Hiccup Straw
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Hiccups—annoying, sudden, and often persistent—have plagued humans forever. Over the years, countless home remedies have been suggested: holding your breath, drinking water upside down, swallowing a spoonful of sugar. But what if there were a proven, science-backed solution to get rid of hiccups almost instantly? Enter HiccAway, a product that gained national attention after appearing on Shark Tank.
HiccAway is a specially designed straw-like device intended to stop hiccups quickly and effectively. Created by Dr. Ali Seifi, a neurologist and ICU physician, the tool uses a scientifically based method to stimulate two key nerves responsible for hiccups: the phrenic and vagus nerves.
HiccAway’s technical term is a Forced Inspiratory Suction and Swallow Tool (FISST). In simple terms, it works by making you suck in water through a narrow straw that provides resistance, activating the diaphragm and other nerves to reset your system and stop hiccups.
Dr. Seifi developed HiccAway after years of observing patients who experienced severe, sometimes painful hiccups—especially post-surgery or during cancer treatment. He collaborated with researchers at the University of Texas Health Science Center to study the effects of HiccAway, and the results were published in the prestigious JAMA Network Open journal.
In clinical trials, about 90% of users reported that the device successfully stopped their hiccups. This high success rate is largely due to the way it engages the vagus and phrenic nerves simultaneously, something traditional methods fail to do.
Season and Episode |
Season 13, Episode 12 |
Air Date |
January 21, 2022 |
Entrepreneurs |
Dr. Ali Seifi & Amanda Azarpour |
Product |
Reusable, drug-free straw-like device designed to stop hiccups instantly by using a scientifically backed method that stimulates the phrenic and vagus nerves. The device is also known as a FISST (Forced Inspiratory Suction and Swallow Tool). |
Investment Sought |
$250,000 |
Equity Offered |
10% |
Valuation |
$2.5 million |
Initial Sales |
$300,000 in the first year |
Retail Plans |
Expanding online distribution through Amazon, their website, and retailers like Walmart. The product was already patented and had clinical trial data published in JAMA Network Open, lending strong scientific credibility |
Shark Reactions |
The Sharks were initially skeptical but became intrigued when Dr. Seifi explained the medical science behind the product. The simplicity of the design, low cost, and high success rate (reported 90% effectiveness) made it stand out. |
Bidding War |
Mark Cuban offered $250,000 for 20% equity and Kevin O’Leary also offered $250,000 for 20% equity. |
Final Deal |
Mark Cuban’s offer of $250,000 for 20% equity was accepted. |
*After the filming of a Shark Tank episode, investments are subject to thorough audits and evaluations. During this time period, the terms of the investment can be altered or canceled by either party. As a result, the deals presented on the show may not always come to fruition for various reasons. This site does not guarantee the accuracy of any final investment figures.
Using HiccAway is simple and can be done in three easy steps:
Usually, after just 1–2 sips, the hiccups stop. It’s recommended for children (over age 1) and adults alike, and it’s even dishwasher-safe for easy cleaning.
Since its Shark Tank debut, HiccAway has received glowing reviews from customers worldwide. People appreciate its:
On platforms like Amazon and the HiccAway official website, most users report that it works within seconds—especially in situations where nothing else seems to help.
HiccAway is available through multiple retail channels:
It typically retails for around $14.00–$18.00, making it an affordable, reusable tool for households and travel kits.
HiccAway stands out among Shark Tank products because it solves a universal problem with a clever, science-based design. It’s a testament to how innovation and simplicity can combine to improve everyday life. Whether you’re prone to frequent hiccups or just want to be prepared for the next time they strike, HiccAway is a small investment with big relief.
Yes. In user trials, over 90% of participants reported instant or rapid hiccup relief. It works by stimulating the phrenic and vagus nerves.
Yes, HiccAway is safe for children over the age of 1, as long as they are supervised while using it.
Simply place the device in a glass of water, suck in like using a thick milkshake straw, and swallow the water. Usually, hiccups stop after 1–2 sips.
Yes, HiccAway is made from durable materials and is completely reusable and dishwasher-safe.
It’s available on the official HiccAway website, Amazon, Walmart.com, and select retail locations.
