Handwashing Soap for Kids
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SoaPen is a creative and educational hygiene product designed to encourage children to wash their hands more effectively. It is a colorful, soap-filled pen that allows kids to draw directly on their hands. The fun drawings serve as a guide, ensuring that children wash their hands thoroughly to remove all traces of soap. The product was developed to promote proper handwashing habits and address global hygiene challenges, particularly for young children. SoaPen’s innovative approach combines play with hygiene, making it appealing to parents and kids alike.
For more product and pitch information, check out: SoaPen Shark Tank
Nirav Tolia |
Accepted deal of $100,000 for 10% equity, plus $1/unit until $200,000 |
Kevin O’Leary |
No offer |
Robert Herjavec |
No offer |
Lori Greiner |
No offer |
Mark Cuban |
No offer |
Entrepreneurs |
Amanat Anand and Shubham Issar |
Product |
A colorful, pen-shaped soap dispenser that encourages kids to draw on their hands, ensuring they wash thoroughly. This creative approach aims to promote better hygiene habits among children. |
Investment Sought |
$100,000 |
Equity Offered |
10% |
Valuation |
$1 million |
Initial Sales |
$85,000 |
Retail Plans |
A three-pack of SoaPens is priced at $14.99, with a manufacturing cost of $4.30 per pack, resulting in a 40% profit margin. Marketing efforts were primarily focused on Amazon advertising |
After the founders left the tank, guest shark Nirav Tolia reconsidered and offered $100,000 for 10% equity, along with a $1 royalty per unit sold until he recouped $200,000.
Following their Shark Tank appearance, SoaPen experienced a surge in interest and sales. Parents praised the product for turning a mundane task into a fun and engaging activity, while educators saw its potential as a teaching tool in classrooms. Lori’s involvement brought new opportunities, from enhanced marketing strategies to expanded distribution channels.
The founders used the investment to improve production, scale their operations, and reach a wider audience. SoaPen is now available online and in select retail stores, making it easier for parents to purchase. Moreover, the company continues to uphold its mission of improving hygiene globally by donating a portion of their profits to communities in need.
SoaPen’s success goes beyond financial growth. It’s a product with a purpose—empowering children to adopt healthy habits while addressing a critical global issue. The founders remain committed to their vision of creating innovative solutions that improve lives.
As SoaPen continues to grow, the company is exploring new product lines and partnerships to reach even more families. Their journey is a testament to the power of creativity, passion, and purpose-driven entrepreneurship.
SoaPen’s story is an inspiring reminder that even the simplest ideas can make a big impact. From a classroom concept to a product featured on Shark Tank, SoaPen is proving that hygiene can be fun, engaging, and accessible for all.
Yes, SoaPen secured a $100,000 deal for 10% equity, plus a $1 royalty per unit sold until $200,000 is repaid.
Post-Shark Tank, SoaPen has seen steady growth, selling over 200 units per month on Amazon and building a significant social media following.
Yes, SoaPen offers various colors and scents, making handwashing an enjoyable experience for kids.
