Ultimate Smartphone Sanitizer
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Shark Tank Spotlight
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In today’s world, smartphones have become an indispensable part of our daily lives. However, with constant use, they also become a breeding ground for germs and bacteria. Enter PhoneSoap Shark Tank, a product that promises to sanitize your phone while charging it.
PhoneSoap was founded by cousins Dan Barnes and Wes Barnes, who were inspired by a report from the University of Arizona that highlighted how cell phones carry ten times more bacteria than most toilet seats. Realizing the potential health risks associated with this, they set out to create a solution that would effectively sanitize smartphones without damaging them.
The duo launched a Kickstarter campaign in 2012 to fund their idea, which quickly gained traction. Their innovative concept caught the attention of the public and media, leading to a successful campaign that raised over $60,000, surpassing their initial goal. This early success demonstrated a clear demand for a product that could address the growing concern over smartphone hygiene.
PhoneSoap’s big break came when Dan and Wes appeared on “Shark Tank” in 2015. They pitched their product to the panel of investors, seeking $300,000 for a 7.5% equity stake in their company. The presentation highlighted the growing concern over smartphone hygiene and demonstrated how PhoneSoap could address this issue effectively.
The pitch resonated with the sharks, and Lori Greiner, known for her expertise in retail and consumer products, offered a deal. She proposed $300,000 for a 10% stake, which the founders accepted. This partnership with Lori Greiner provided PhoneSoap with the resources and exposure needed to expand its market presence. The appearance on “Shark Tank” not only provided financial backing but also served as a powerful marketing tool, introducing PhoneSoap to millions of viewers.
Season and Episode |
Season 6, Episode 16 |
Air Date |
February 6, 2015 |
Entrepreneurs |
Dan Barnes and Wesley LaPorte |
Product |
Device designed to sanitize and charge smartphones simultaneously using UV-C light to kill bacteria and germs. |
Investment Sought |
$300,000 |
Equity Offered |
7.5% |
Initial Sales |
$537,000 |
Retail Plans |
Expand their retail presence and increase their marketing efforts to boost sales further. |
Shark Reactions |
Intrigued by the product, especially given the growing awareness of germs on smartphones. |
Bidding War |
Sharks asked questions about the technology, market potential, and sales strategy. |
Final Deal |
Lori Greiner offered $300,000 for 10%. |
*After the filming of a Shark Tank episode, investments are subject to thorough audits and evaluations. During this time period, the terms of the investment can be altered or canceled by either party. As a result, the deals presented on the show may not always come to fruition for various reasons. This site does not guarantee the accuracy of any final investment figures.
PhoneSoap is designed to sanitize smartphones using UV-C light technology. Here’s a breakdown of how it works:
1. UV-C Light Technology: PhoneSoap uses UV-C light, a type of ultraviolet light that is effective in killing 99.99% of germs and bacteria. The device is equipped with UV-C bulbs that emit light at a wavelength that penetrates the cell walls of bacteria and viruses, effectively neutralizing them. This method of sanitization is chemical-free, making it safe for both the user and the device.
2. Dual Functionality: In addition to sanitizing, PhoneSoap also functions as a charger. It features a USB port that allows users to charge their phones while they are being sanitized, making it a convenient solution for busy individuals. This dual functionality ensures that users do not have to choose between charging their phone and keeping it clean.
3. Ease of Use: The device is simple to use. Users just need to place their phone inside the PhoneSoap chamber, close the lid, and let the UV-C light do its work. The process takes about 10 minutes, after which the phone is sanitized and ready to use. An indicator light lets users know when the sanitization process is complete.
PhoneSoap offers several benefits that make it an attractive product for consumers:
– Health and Hygiene: By eliminating germs and bacteria, PhoneSoap helps reduce the risk of infections and illnesses caused by dirty phones. This is particularly important in today’s health-conscious society, where people are more aware of the importance of cleanliness and hygiene.
– Convenience: The dual functionality of sanitizing and charging makes PhoneSoap a practical addition to any home or office. Users can sanitize their phones without interrupting their charging routine, ensuring that their devices are always ready for use.
– Versatility: While designed for smartphones, PhoneSoap can also be used to sanitize other small items like keys, credit cards, and earbuds, making it a versatile tool for maintaining hygiene. This versatility extends the product’s usefulness beyond just phones, appealing to a broader audience.
– Chemical-Free Sanitization: Unlike traditional cleaning methods that rely on chemicals, PhoneSoap uses UV-C light, which is a dry and chemical-free method. This ensures that there is no risk of damaging the phone or leaving any harmful residues.
Since its appearance on “Shark Tank,” PhoneSoap has experienced significant growth. The product has been featured in various media outlets, including Time, CNN, and The New York Times, further boosting its popularity. The increased awareness of hygiene, especially during the COVID-19 pandemic, has also contributed to a surge in demand for PhoneSoap products.
PhoneSoap has expanded its product line to include larger sanitizing devices for tablets and other electronics, as well as portable versions for on-the-go use. The company’s commitment to innovation and quality has solidified its position as a leader in the smartphone sanitization market. Their product line now includes PhoneSoap Pro, PhoneSoap Go, and HomeSoap, each designed to cater to different needs and preferences.
PhoneSoap has received positive reviews from consumers and experts alike. Users appreciate the product’s ease of use and effectiveness in sanitizing their devices. Many have noted the peace of mind that comes with knowing their phones are free from harmful germs and bacteria. The product’s sleek design and functionality have also been praised, making it a popular choice for both personal use and gifting.
Experts in the field of hygiene and technology have endorsed PhoneSoap for its innovative approach to a common problem. The use of UV-C light technology is widely recognized as an effective method for sanitization, adding credibility to PhoneSoap’s claims.
PhoneSoap has successfully addressed a common yet often overlooked problem in our tech-driven world. By combining effective sanitization with the convenience of charging, it has become a must-have gadget for health-conscious consumers. Its journey from a Kickstarter campaign to a “Shark Tank” success story exemplifies the power of innovation and the growing importance of hygiene in our daily lives. As we continue to rely on our smartphones, PhoneSoap ensures that we can do so safely and hygienically.
In a world where cleanliness and health are more important than ever, PhoneSoap stands out as a practical and effective solution. Its continued success and expansion into new markets highlight the ongoing demand for products that prioritize hygiene without sacrificing convenience. Whether at home, in the office, or on the go, PhoneSoap provides a simple yet powerful way to keep our most-used devices clean and safe.
